The concept of software-defined radios is not new. For nearly two decades, questions about the feature set, spectrum management, and overall radio management constantly alluded answers. Very smart designers and engineers were not able to find the right balance of...
8 NovTechnology InsightsDARPA-Initiated AI-Driven Radios Get More Out of Spectrum
8 NovTechnology InsightsMWCLA – Hot Applications Fueled by Refreshing Collaboration Drive Great Conversations
The Mobile World Congress Americas, while maybe a bit lite on attendance, offered several points of interest in the evolution of mobile connectivity. From tours on IoT to discussions on new spectrum, there are many positives to take away from...
23 OctTech2Biz AlignmentAlignmentMobile World Congress 2019 LA – Great Opportunities Abound
Today’s kickoff for Mobile World Congress creates a great set of opportunities for all of us. These occasions allow us to get information on how the industry players are creating technologies that are poised to enable new business solutions and...
4 SepAlignmentSales Enablement10 Must-Have Personalities You Need in Technology Marketing to Align with Sales Growth
Most businesses have a marketing team, which comprises of sets of sub-teams such as design, PR, website development, content writer, event coordinator, campaign manager, product marketing, field marketing, etc. These individuals/ teams mostly work in silos and come together on...
26 AugAlignmentSales EnablementInbound MarketingGetting Your Marketing Message Across
A critical factor that technical marketers must remember is the need to focus their messages. This short video describes points to consider to help focus your marketing messages. (more…)
26 AugTech2Biz AlignmentAlignmentTechnology InsightsHow Retailers Are Using Artificial Intelligence to Drive Customer Experiences
Artificial intelligence (AI) is a big industry buzzword. While it has many applications, it is rapidly penetrating its roots into the retail sector. There is a lot of talk about how it can change the way retailers approach their customers and service them. The promise of AI is to enable retailers...
29 JulAlignmentSales EnablementInbound MarketingOvercoming Challenges in Marketing Technology to Technologists
Being in the communications industry for more than thirty years, I’ve become friends with all types of people. Most of my conversations are with technologists – a kinder description of those who prefer to read technical specifications during lunch breaks...
26 JulAlignmentThe Three Dimensions of Alignment That Drive Happiness and Business Growth
I recently came across an interesting quote that “95% of human life is spent feeling misunderstood.” That is a heck of a part of our lives. I am not sure where the rationale for 95% came from; but no matter...
29 NovInbound MarketingInfographics: How To Best Use Them For Lead Generation
All businesses both online and offline need a pipeline of leads for economic growth. As such you need to get your message out to them in a way that is quick, pertinent and understandable. Because humans are visual in their...